XBlades : From the Beginning
Established in Australia in 1989, XBlades is best known primarily for its football boots, with the brand having developed the very first bladed outsole.
All of the major football boot brands have tried to copy this sole design but have been unable to achieve the same level of performance and protection. This is a testament to XBlades’ technology. Since then, XBlades has prided itself on its innovative technology and design, making it a market leader for bladed sole football boots.
Connected to its Australian roots, XBlades specialises in creating apparel and footwear for native Australian sports; Rugby & AFL. The recent past has witnessed the evolution of XBlades from a small Aussie brand with a revolutionary product, designed for injury protection, comfort and playing longevity, to a high performance all-Australian football boot company. This has been achieved by pushing technological boundaries in the industry, notably with the introduction of the revolutionary Sonic and Bionic soles, featured on football boots that are worn by many world class rugby league, rugby union and AFL players.
XBlades are now much more than a football boot company. It has taken this revolutionary vision and technological perspective to develop other core product categories, including performance sports apparel and protection gear. The quality of the product range is evident in XBlades’ partnerships as the football boot and/or kit suppliers to many of the top grade rugby teams around the globe, notably Australia and the United Kingdom.
Technology Behind the Boot
The foundation of XBlades’ direction, product and positioning has all been built off one thing; technology. Whether it be footwear or apparel, XBlades’ provides equipment to the best players in the world. They need to perform at their best and so do we. There’s no room mediocrity or shortcuts on the world stage, and the same applies to XBlades’ approach to developing its product. Every detail, whether it be hidden or visible, is analysed, tested, refined and engineered so the athletes can focus on what they do best.
For the football boot industry, XBlades was the first to introduce many revolutionary technologies that have seen its product become one of the most well respected among Rugby and AFL. Such milestones include;
1982: AFL player & Biomechanist, David Miers, invented the bladed outsole
1998: First brand to introduce a wide last with TPU outsole, customised for the Australian sports
1999: First brand to introduce the heel wedge, design and supported by elite sporting podiatrists
2005: First brand to introduce the Dual Density outsole, receiving an Australian Design Award for Innovation
Constantly reviewing all elements of its products, XBlades continues to provide market-leading product to Rugby and AFL athletes across all levels, and push the boundaries of conventional thinking within the football boot industry.